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The MIPTV programme includes the Media Mastermind Keynote Series, the Producers’ Hub & Co-production Summit, the Brands and Content focus, competitions, matchmaking and networking events, and the red-carpet World Premiere TV Screenings. Innovation is at the heart of MIPTV with MIPCube programme. MIPTV Programme at-a-glance.
The MIPDoc programme focuses on co-financing and co-production: MIPDoc Programme at-a-glance
The MIPFormats programme features the most innovative concepts worldwide: MIPFormats programme at-a-glance
Ruth joined Maxus in May 2010 as Broadcast Account Director working in the Maxus Investment Team across TV and VoD campaigns.Ruth’s responsibilities include the day to day running of the BT account as well as managing the VoD for the agency.Maxus is a global media planning and buying agency, who operate under a philosophy of ‘Relationship Media’, using data-driven insight to build longer-lasting, more valuable relationships between consumers and brands. Maxus operate in the top 55 markets globally, and through the resources of GroupM – the largest media negotiation point the UK – serve clients in over 130 markets worldwide. Maxus UK work with a diverse range of blue-chip clients, including BT, Barclays, Fiat, Mercedes-Benz, Seiko, Financial Times SCJ and Ubisoft.Ruth began her advertising career at Channel 4 Sales in 2001 working on Carat and Starcom agencies across a variety of different brands and clients. It was at Channel 4 that Ruth gained experience across a portfolio of advertisers and after 3 years moved across to agency side.Ruth joined Mediacom as a planner buyer and worked on GSK and Iceland amongst others and after leaving was promoted to Manager at Starcom Mediavest. It was during Ruth’s time at SMV that she managed Premier Foods and was instrumental in the launch of the first ever 122” Hovis spot campaign across terrestrial TV.
Satellite operator SES says it is now carrying more than 1200 high-def channels. It is also carrying a few dozen 3D-TV channels, and is slowly but steadily adding more. Because there is such a limited market for pr ...