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  • MIPTV, MIPCube, MIPDoc and MIPFormats 2013

    The MIPTV programme includes the Media Mastermind Keynote Series, the Producers’ Hub & Co-production Summit, the Brands and Content focus, competitions, matchmaking and networking events, and the red-carpet World Premiere TV Screenings. Innovation is at the heart of MIPTV with MIPCube programme. MIPTV Programme at-a-glance.

    The MIPDoc programme focuses on co-financing and co-production: MIPDoc Programme at-a-glance

    The MIPFormats programme features the most innovative concepts worldwide: MIPFormats programme at-a-glance

  • Speaker

    Louisa HEINRICH
    Louisa HEINRICH
    Group Director/Strategy
    FJORD

    Louisa is a big believer in the power of design to make sense of a complex world.  Before joining Fjord, she had been working in the design space for over 13 years, across sectors from media to financial to government to consumer goods; on both the client and the agency side. Now that technology has advanced to the point where the question has moved from 'what can this do?' to 'what should we do with it?', Louisa spends most of her time helping businesses small and large find more innovative and engaging means of accomplishing their goals and relating to their customers through the creative application of well-designed technology.




    Session(s) featuring Louisa HEINRICH

    Friday, 30th March 2012 From 4:10 PM to 4:40 PM
    La Brasserie

    The success of anything interactive often comes down to usability - creating an experience that simplifies the complex and delights the user. As TV becomes more social and more interactive, usability will often dis ...

    Saturday, 31st March 2012 From 5:45 PM to 6:30 PM
    La Brasserie

    See what live creative can produce in only 48 hours!

    A hack day  is an event where programmers, designers and people with ideas work together intensively to create new app prototypes ove ...

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