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  • MIPTV, MIPCube, MIPDoc and MIPFormats 2013

    The MIPTV programme includes the Media Mastermind Keynote Series, the Producers’ Hub & Co-production Summit, the Brands and Content focus, competitions, matchmaking and networking events, and the red-carpet World Premiere TV Screenings. Innovation is at the heart of MIPTV with MIPCube programme. MIPTV Programme at-a-glance.

    The MIPDoc programme focuses on co-financing and co-production: MIPDoc Programme at-a-glance

    The MIPFormats programme features the most innovative concepts worldwide: MIPFormats programme at-a-glance

  • Speaker

    Josh ATKINS
    Josh ATKINS
    Senior Design Director
    SOHO PRODUCTIONS (a part of Microsoft Studios)

    Josh Atkins has been in the Interactive Entertainment Industry for the last 18 years. Josh began his career working for several small game developers in the San Francisco Bay Area but moved to Seattle in 1998 to become a Game Designer working for Nintendo's US first party studio. While at Nintendo Josh had the opportunity to work on a variety of projects and had the privilege to spend several years working with Nintendo's top creative talent. This included the opportunity to work directly with with legendary Game Designer Shigeru Miyamoto and Nintendo President Satoru Iwata. In 2002 Josh joined Microsoft Games Studios and became the Director of Game Design for MGS. His team of designers worked across all MGS published titles including franchises such as Fable, Forza and Gears of War. The work of his team helped establish Microsoft as a top tier Game Publisher. In 2008 Josh moved out to the UK in order to become the Senior Design Director at Lionhead Studios under Peter Molyneux. While at Lionhead Josh lead the Fable design team under Peter's guidance and shipped several titles in the Fable Franchise. In 2011 Josh joined Microsoft's new Soho Studios to work on a brand new form of Interactive Television focused on Children's Education. The first project in this line is Kinect Sesame Street TV which was seen at Microsoft's 2012 CES Keynote. Kinect Sesame Street TV is a joint production between Microsoft and Sesame Workshop.


    Session(s) featuring Josh ATKINS

    Friday, 30th March 2012 From 4:10 PM to 4:40 PM
    La Brasserie

    The success of anything interactive often comes down to usability - creating an experience that simplifies the complex and delights the user. As TV becomes more social and more interactive, usability will often dis ...

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