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The MIPTV programme includes the Media Mastermind Keynote Series, the Producers’ Hub & Co-production Summit, the Brands and Content focus, competitions, matchmaking and networking events, and the red-carpet World Premiere TV Screenings. Innovation is at the heart of MIPTV with MIPCube programme. MIPTV Programme at-a-glance.
The MIPDoc programme focuses on co-financing and co-production: MIPDoc Programme at-a-glance
The MIPFormats programme features the most innovative concepts worldwide: MIPFormats programme at-a-glance
Åsa is Director of Programmes for all free-to air and basic cable channels within the TV4 Group. Managing and leading the commissioning teams for TV4, Sjuan and TV11, Åsa also heads up the strategic content and programme development for all channels.Sjöberg was Head of Commissioning for TV4, 2005-2007 after joining the Commissioning Department in 1999 in the role of Executive Producer/Commissioner, where she worked with a broad range of genres, responsible for shows within both Entertainment and Factual.Before joining TV4, Åsa worked as a producer and with programme development at independent production company, Strix, which she joined 1991 directly after university studies in journalism and ethnology.Åsa is a board member of the Nordic programme distributors, Nordic World.About TV4 ABThe TV4 Group has delivered engaging news, grand entertainment of great variety and quality, live sport and top-class drama to Swedish viewers for two decades. In addition to the main channel TV4, the group’s portfolio includes more than 40 TV channels in the Nordic region - in the free-TV, basic cable and premium segments - and 25 local stations in Sweden, as well as a wide range of web and mobile sites and on demand services, for example TV4 Play, where programs from the group’s different channels are available online. For more information, visit tv4group.se.
Mining C21’s premium Schedule Watch strand – which provides in-depth channel analysis of broadcasters around the world – we discuss how to get a format on air and what channels currently want from ...