Programme Planner

  • MIPTV, MIPCube, MIPDoc and MIPFormats 2013

    The MIPTV programme includes the Media Mastermind Keynote Series, the Producers’ Hub & Co-production Summit, the Brands and Content focus, competitions, matchmaking and networking events, and the red-carpet World Premiere TV Screenings. Innovation is at the heart of MIPTV with MIPCube programme. MIPTV Programme at-a-glance.

    The MIPDoc programme focuses on co-financing and co-production: MIPDoc Programme at-a-glance

    The MIPFormats programme features the most innovative concepts worldwide: MIPFormats programme at-a-glance

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    CONTENT 360 – VIDEOS THAT CREATE GLOBAL BUZZ sponsored by MSN

    Friday, 30th March 2012 from 11:30 AM to 12:25 PM

    La Brasserie

    The Jury is composed of the MSN speakers.

    Content360 is a competition program that is all about discovering and nurturing new talent. It aims to act as a launch pad for talented creators to get their ideas seen and potentially developed.

    MSN is looking for creative ideas on short on-line video productions that are fun and consumer-friendly when shared with friends around the world.
    Typically less than 3 minutes, videos can be either film or animation with focus on humor that can appeal in MSN’s 50-country market. In parallel to this, projects should respond to MSN’s desire to reinvent its offering via Social, Real-Time, Search and Multi-Platform infusion.The 3 short-listed projects will be awarded 5000 Euros to produce a pilot for final pitching session. The final winning project will be coached by MSN in order to secure sponsorship from an advertiser for an entire production season.

    "The Hidden Truths of Parenting" by Ohad Ouziel
    This is the story of one man’s battle against the forces of nature - the little bundles of joy who are his children. Who are also bundles of goo, unstoppable mayhem, and constantly say poo. The Hidden Truths of Parenting takes an irreverent look at parenting, and provides a uniquely realistic and funny look into fatherhood.  Based on http://www.hiddentruthsofparenting.com/ "The Hidden Truths of Parenting" are a series of short gags with no text, each followed by a slate with the relevant “Hidden Truth”.

    Punch ! by Kiwi Animation
    PUNCH! is a series that deconstructs, spoofs and skewers celebrity news. The whole gang’s here: stars of the web, television, movies, sports, politics, nothing in particular…
    Using cutout animation, which is to say a few photographs and a voice impersonator, the spoofed star is hijacked for the purposes of media parody, bogus advertising, “serious” biography, news reporting or exclusive interviews and so on to absurdity!
    PUNCH! invariably features an impossibly stellar cast that only the use of caricature could assemble.

    « Crash Test Dummies » by The Connected TV Set
    This is the adrenaline-packed online series that explores the science behind some of the world’s greatest death-defying stunts.
    From motorcycle jumps to high-dives, extreme BMXing to parkour, we’re analysing some of the web’s most viral stunt clips - asking how did they do it, and what could have gone wrong? 
    Crash Test Dummies is a series with global appeal, high viral potential, and great factual content – in perfectly formed three-minute chunks.

    Finalists of the competition:

    - Tom Jenkins, The Connected TV Set [@theconnectedset]
    - Yves St Gelais, Kiwi Animation [@StStgelais]
    - Ohad Ouziel [@hatenumbers]

    Sponsored by

    Speaker(s)

    Michael DWAN Michael DWAN
    MICROSOFT ADVERTISING (EMEA) | Senior Director Global Creative Solutions

    Michael is passionate about brands and helping them to take full advantage of the interactive palette to engage and entertain audiences. As Creative Solutions lead he heads a team consisting of Brand Strategists, Editors, Design, Development and Production.  This group is dedicated to orchestrating the full array of Microsoft capabilities to devise and deliver integrated ad experiences. Consumer engagement with client brands is always at the centre of their efforts. Around that they concept to find audiences, craft stories and reveal the best technical innovation to enable a spectrum of solutions that can realise agency/client goals. External content and technical partnerships are leveraged as required to further bolster offering value.
    Up to his 2008 return to Europe Michael was with Microsoft Corporation in Seattle. He brings with him a great deal of experience having previously established US brand advertising solutions teams, been head of global brand display ad product marketing and having held various other interactive roles since 1999.  Before online Michael held marketing positions with Microsoft’s Consumer Division advancing packaged CD products like World of Flight, Magic School Bus, Encarta, Cinemania, Dreamworks The Neverhood, Age of Empires and Flight Simulator. He has also worked in Microsoft’s Latin America Division. Prior to Microsoft Michael was with The Gillette Company in Boston and DEC in Burlington VT, holding Brand Management and Product Planning roles.


    Jane O'CONNELL Jane O'CONNELL
    MSN | International Programming Director

    Jane O’Connell started her media career as a journalist in Sydney and spent 15 years primarily in TV news & current affairs, working across all three commercial networks as a researcher, reporter and producer.  Jane’s prime time credits include news reporting on the 6pm nightly news bulletin on Network Ten, weekend news reporter on the Seven Network and supervising producer on the Nine Network’s A Current Affair.
    Jane moved across to online media in early 2000 joining ninemsn, Microsoft’s new Australian joint venture, and worked with both ACP and the Nine Network to create online properties for their magazine and TV brands.  
    After eight years running the editorial and programming business at ninemsn, Jane joined Microsoft and relocated with her family to Singapore to lead MSN’s Product Planning team in Greater Asia.  In 2010 she joined the MSN International Media team as the Asia region Programming Director and shortly after added the APAC Area Executive Producer role to her responsibilities.     During this time Jane was involved in the launch of key media partnerships for MSN in Singapore (xinmsn), South Korea (joinsmsn) and Indonesia (plasamsn).
    In August 2011, Jane was appointed to the role of MSN International Programming Director and moved to London where she is now focused on driving excellence in editorial content and programming across all MSN sites outside of the US.


    Geoff SUTTON Geoff SUTTON
    MSN INTERNATIONAL MEDIA GROUP | General Manager
    Alexandre MICHELIN Alexandre MICHELIN
    MSN EMEA | Regional Executive Producer
    Andrew HOPPE Andrew HOPPE
    MSN Asia Pacific | Regional Executive Producer

    Moderator

    Jason DAPONTE Jason DAPONTE
    THE SWARM | Transmedia Producer

    Jason DaPonte has over 15 years experience working where media and technology collide – and he loves it.  He is Managing Director and Executive Producer at THE SWARM - a digital creative company.

    Before that he spent the last 3 years working in the midst of the mobile content and services explosion as Managing Editor of BBC Mobile, was Executive Producer for BBC ONLINE and producer of Economist.com.  He is a board advisor to both Sunday Drive, an in-car mobile content startup based in Los Angeles, and Endz2Endz – a charity that helps disadvantaged youths learn digital and storytelling skills.

    About THE SWARM
    THE SWARM is a digital creative company that specialises in digital content strategy, creation and concept development.  Last year it launched TubeTap (a mobile app for London commuters) and is currently in production on FIREBRACE, a cross-platform documentary about an Aboriginal storyteller and the power of stories.  THE SWARM has also worked with: The British Museum, Visting Arts, Oxjam, Stroome and others.


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